Andrés Boubet N.

CLIENT: Estée Lauder / AGENCY: TBWA Interactive / YEAR: 2010 / BRIEF: Communicate the benefits of Cllinique 3-Step System. / PROJECT: After the success of the first season, at this time the candidates can register their submission through a skin-test and a simple form available on the microsite. To encourage them, with each submission we give free samples of treatment. Among thousands of entries we choose 4 faces for our reality show, following their progress everyday.