Andrés Boubet N.

CLIENT: ShowU / YEAR: 2014 / DESCRIPTION: iPhone app concept for share audio with other iOS devices via AirPlay, including background apps like iTunes, Spotify and Youtube. / PROJECT: Naming, identity design, UI.

CLIENT: Absolut / AGENCY: TBWA Interactive / YEAR: 2010 / BRIEF: Announce the new bottle Absolut Glimmer Limited Edition to an exclusive target. / PROJECT: Before the official release, we started a teaser campaign in magazines calling to discover before anyone else the new bottle. To achieve this, the user downloads the iPhone app from the web and focus the camera on the page. When you slide on the screen, it reveals the new bottle design Absolut Glimmer Limited Edition. / AWARDS: IAB Inspirational Festival - Shortlist Mobile.

CLIENT: McDonald's / AGENCY: TBWA Interactive / YEAR: 2010 / BRIEF: In-restaurant campaign to announce the promotion McDonald's Uno x Uno. / PROJECT: We created a contest where 1 € can be worth much more. In the food tray people can see the instructions to participate. The user must download the McDonald's app and activate the camera. When he place 1 € in the center of the tray, the application recognizes and appears an augmented reality overlay. Prizes are randomly assigned to each participant.