dima

  • Canal Isabel II, El Valor de Cada Gota

    CLIENT: Canal Isabel II / AGENCY: TBWA Interactive / PRODUCER: Oink.tv / YEAR: 2011 / BRIEF: Sensitize about saving water, where every drop counts. / PROJECT: We developed a model based on the butterfly effect, a mechanism that never stopped and counted every drop of water falling. At this microsite we demonstrate that although a drop may not seems like a lot, the sum of each of them results many liters of water. / AWARDS: Premios AMPE, Silver.